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Serving Louisville, Kentucky

Workwell Industries

At ProMedia Group, we've fully embraced Workwell's guiding principle of "we work well for you" by offering a comprehensive suite of services aimed at elevating their brand visibility and impact. Our partnership with Workwell has involved a complete overhaul of their website and the development of materials for their employee programs, all aimed at shining a spotlight on their mission within the business community and fostering connections with other nonprofits.

Workwell Industries

It gives me great pleasure to recommend ProMedia Group (PMG) for their services. Prior to working
with PMG, Workwell had minimum social media presence and an outdated website with very low site traffic. In January 2023, I began working with PMG with primary goals to increase my social media presence/awareness and to construct an entirely new website that targeted a March 2023 launch.

During that implementation phase, I never got the impression that it was PMG’s singular vision of my
website design. From the inception, there was always collective strategic planning efforts in
implementing our new website. It was clear from the beginning that every step in that design process that they were fully committed and their creativity was tailor-made specific for any of my organization needs. Most importantly, we met the deadline and launched in March 2023.

My other services included but was not limited to, working with their Video Production Team on
Branding and Testimonial Videos; Quarterly Photography services; Social media Marketing; Advertising campaigns and E-Newsletters/Blogs.

Along with those excellent services, we also gained analytical feedback. PMG understood the technical elements that promoted and drove those KPIs. Knowing and understanding the driving forces of that data provided results that helped me as an organization identify our strengths and weaknesses so that I could emphasis and/or alter my strategic planning.

What I am most impressed about with PMG is their ability to evolve and remain relevant in their content to where their designs and features are not outdated. PMG is the standard, they are not chasing their industry competition, their industry completion is chasing and adapting to them.
Their clearly defined contract provides detailed information of all of their services in which they will go above and beyond to satisfy their customers. My experience with PMG has been paramount and I would strongly recommend any of their services. 

Kenya Freeman, CEO | Workwell Industries

The Website

Exciting times lie ahead as we embark on a massive overhaul of Meyer's website. Set to debut later this year, the new site promises a clean, modern, and reorganized interface designed to enhance user experience and showcase Meyer's offerings in the best possible light.

Blog Writing

To keep the community informed about the latest Workwell initiatives, ProMedia Group provides expert blog writing services. Our goal is to maintain continuity, coordinate with local news outlets, and enhance the website's relevance. Designed to be easily accessible and engaging, Workwell's blogs offer valuable insights for both employees and the community on how they can get involved with Workwell's mission.

Workwell Industries - Blog Writing

E-Newsletter

In our ongoing efforts to expand Workwell's reach, we've introduced a bimonthly e-newsletter. Offering quick recaps of programs, highlighting key services and team members, and keeping the community at the forefront of its mission, the Workwell e-newsletter helps bring their organization within easy reach for supporters and stakeholders alike.

The Photography & Video

At ProMedia Group, we believe in letting our work speak volumes for our clients. Through our photography and videography services, we've had the privilege of capturing the essence of Workwell and the profound impact they have on the community they serve. From showcasing the diversity of their team to highlighting their wide range of services, our imagery helps convey the full scope of Workwell's mission and contributions.

Workwell QR sticker mock-up

QR Stickers

In today's digital age, traditional and digital marketing strategies often converge to create impactful campaigns. The QR stickers ProMedia Group created seamlessly blend the physical and digital worlds, allowing Workwell to share its story effortlessly. Whether adorning laptops or event swag bags, these sleek stickers ensure Workwell stays connected with its audience in a modern and memorable way.

Social Media

Social media serves as a cornerstone of our strategy to build the Workwell community. Through boosted posts, vigorous Likes Campaigns, and comprehensive public relations management, we provide a robust social media presence that drives engagement and fosters connections. From press releases about upcoming expansions to visual cues for grant presentations, ProMedia Group is dedicated to ensuring that Workwell's mission reaches far and wide.

Digital Ads

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Digital Ads

To keep Workwell at the forefront of its digital community, ProMedia Group leverages a variety of digital advertising techniques. From strategically boosted social media posts to engaging Likes Campaigns, we help Workwell maintain visibility and engagement across digital platforms, ensuring they remain top of mind among their target audience.

Custom Icons

Our Web Team takes pride in crafting bespoke design elements to elevate our clients' online presence. For Workwell's website, we created custom icons meticulously tailored to reflect the unique facets of their nonprofit services. Each icon serves as both a functional and visual enhancement, providing users with an intuitive and visually appealing browsing experience unmatched by standard design templates.
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